Marketing Specialist
Company: Intex Recreation Corp.
Location: Long Beach
Posted on: August 6, 2022
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Job Description:
About Us
INTEX Recreation Corp. (IRC) is an entrepreneurial industry leader
in selling and marketing Airbeds, Above Ground Pools, and Pool
Accessories with significant sales growth plans. Our well-known
products are sold throughout North America to mass merchants and
other retail customers!
At INTEX, everything we do centers around quality, value, and
family time. Our affordable products are built to last, just like
the memories made by the people who use them. We're part of a
worldwide family of companies with more than 50 years of history
behind us. Our objective is to deliver the highest quality products
at an affordable price, all designed for comfort, safety, and fun.
We're proud to bring you outstanding merchandise with impeccable
customer service.
Our vision is to be the most recognizable, trusted, and innovative
company in our industry. We routinely test finished products to
make sure they meet our elevated standards for quality, safety, and
value.
We're also committed to decreasing our carbon footprint. For over
10 years, we've worked with our supplier to reduce the amount of
fossil fuels used!
What You Will Do
--- Assist in managing Social Media accounts and platforms
including o Research audience preferences and discover current
trends specific to Instagram and Facebook o Measure web traffic and
monitor SEO o Develop an optimal posting schedule, considering web
traffic and customer engagement metrics --- Research, collect,
analyze, and report consumer, shopper, customer, and channel
insights for the brand, category, and trend/market insights ---
Evaluate and provide input on marketing plans including PR, and
retail marketing --- Coordinate and manage all trade shows
including setup, logistics and post-show --- Coordinate special
projects and global sales meetings needs --- Assist on copywriting
and review packaging copy --- Assist in the production of marketing
materials and selling tools (i.e., PowerPoint presentations,
planograms) --- Handle general administrative duties in the
department
What You Will Bring
The Marketing Specialist must be a self-driven, highly organized
multitasker able to handle many diverse projects at once and meet
tight deadlines, show creativity in problem-solving, and exhibit
intense curiosity to learn, grow, and be a part of a stellar
team.
--- Bachelor's degree in Business, Marketing or equivalent. --- 3+
years of experience in marketing or related field. --- Working
experience as a social media coordinator. --- Has print and event
marketing experience.--- Plan and execute demo events, store walks,
trade shows, etc. --- Develop primary knowledge of the marketplace
(users, applications, products, competition, and channels) to
effectively analyze market potential and communicate competitor
market data. --- Ability to create compelling sales collateral and
marketing materials. --- Plan and execute digital marketing
campaigns. --- Build and execute social media strategy through
competitive research, platform determination, benchmarking,
messaging, and audience identification. --- Continuously improve by
capturing and analyzing the appropriate social data/metrics,
insights, and best practices, and then acting on the information.
--- Willingness to travel internationally or domestically if
needed. --- Must be legally authorized to work in the United
States.
Additional Plus Factors: --- Working experience within the toys,
sporting goods, and pool industries preferred
Require Knowledge of Tools
--- Expertise in multiple social media platforms. --- Knowledge of
SEO, keyword research, and Google Analytics. --- Familiarity with
online marketing strategies and marketing channels. --- Fluency in
Microsoft Office suite (Outlook, Word, Excel, PowerPoint,
etc.).
We Are Proud To Be An Equal Opportunity Employer
Intex Recreation Corp. is proud to be an equal opportunity
workplace and is an affirmative action employer. We are committed
to equal employment opportunity regardless of race, color,
ancestry, religion, sex, national origin, sexual orientation, age,
citizenship, marital status, disability, gender identity, veteran
status, or any other basis prohibited by federal or state law.
This position is based in Long Beach, CA.
If you are motivated by challenges, take pride in your work, and
are looking for a ground-floor opportunity, then consider joining
the team that is setting the pace in the industry!
Keywords: Intex Recreation Corp., Long Beach , Marketing Specialist, Advertising , Long Beach, California
Click
here to apply!
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